In cooperation with the Department of Social Welfare and Development, SM Department Store and SM Supermalls, SM Foundation recently launched the “Just Delivered Jeans” campaign inviting all shoppers to donate their old jeans which will be donated to beneficiaries of DSWD-run communities.

The Donation booth which will run until October 9, 2011 is now located at the North main entrance of SM City Bacolod in between Yellow Cab and Café Bobs. Donors of jeans will be given a 25% off when they purchase a pair of new jeans at SM Men’s Fashion of SM Department Store Bacolod.

“Just Delivered Jeans” campaign is simultaneously held in all 41 SM malls nationwide. For further inquiries, call the Public Relations Officer at Tel. No. 468-0168.